2011 SocialME Social Media Workshops in Bangalore

Upcoming Events & Workshops

SocialMe™ aims at bringing in a culture of competent intellectualism in you and your organization in the field that means 'future'. SocialMe™ , the training wing of ECHOVME builds your information-base of Social Media Business Ecosystem by developing competencies specific to it. Social Media today builds brands of companies or individuals virtually and is the extended business partner by its virtue of providing various opportunities online by networking and interaction. Companies are realizing the need to increase their promotional bandwidth by reaching the masses and thereby having competitive edge in the market. This reach beyond usual is possible only with Social Media and it is necessary to be well-informed in the arena.

What will you learn from Social Media Workshops?
Why Should You Learn Social Media Marketing?

The two days workshop will help you explore Social Media from different perspectives. The following topics will be covered in four sessions:

Network globally through LinkedIN & Twitter

Session 1: Introduction to Social Media

Social Media – The next big revolution in the world
From Web 1.0 to Web 2.0 what does it mean to marketers?
What are the various ways you can use Social Media Business Ecosystem.
Social Media Marketing for Large and Small Business
7 Essential elements in formulating a Social Media Marketing strategy

Session 2: Twitter for Business

Be a Social Media Journalist
Twitter 101
How Brands Inform Social Media
Practical hands on Twitter
5 steps to make your twitter profile credible enough to increase visibility
Set a Daily Goal / Time
Twitter Marketing Strategy: Listen + Engage + Offer
Socializing on Twitter – Etiquettes (What to do & What not to do)
The Twitter Jargons
How to effectively use Twitter for Networking and Marketing
Identify influencers in your space
How to use twitter for the event inside your company?
Twitter Contest
Ways to integrate Twitter into your blog/website
How to listen to customers on Twitter?
Why Twitter Trend Matters?
Case Study: Tweet your way to success
Case Study: Unsuccessful Twitter Marketing Strategy

Session 3: LinkedIn – Powerful Business Database

LinkedIn Past and Present Scenario
How to make your LinkedIn profile attractive for your professional branding
How Organizations and Institutes use LinkedIn for their business communication, networking and marketing.
Potential of LinkedIn Groups, Events and Jobs
Understand LinkedIn question and answers
How to create effective LinkedIn Profile for your business.
Case Studies

Session 4: ROI of Twitter & LinkedIN – Measuring the un-measurable

Qualitative analytics
Quantitative analytics

Practicals: hands on experience on projects on Twitter and LinkedIn with Certification and Evaluation post workshop.

To Register for the Session Click on the Registration Tab

Reach your consumers with effective Facebook marketing for your brand.

Session 1: Introduction to Social Media

Social Media – The next big revolution in the world
From Web 1.0 to Web 2.0 what does it mean to marketers?
What are the various ways you can use Social Media Business Ecosystem.
Social Media Marketing for Large and Small Business
7 Essential elements in formulating a Social Media Marketing strategy

Session 2: Introduction to Facebook Marketing - Redefining your Marketing Skills

Paradigm Shift: from Google to Facebook!
Facebook replacing websites?
Difference between Facebook Business Page and Profile

Session 3: Facebook fan page creation

Practical Hands on "How to create Successful business Page on Facebook"
Explore ways to promote your Facebook Fan Page – (Advertisements, Suggest Friends, Promote the links, Press Release, Integrating it with Traditional Marketing, Experiential Marketing)
Learn how to engage your community in order to make your brand go viral

Session 4: Facebook Advertising – how to create and manage your Ads

Practical Hands on "How to create Ads for your brand"

Session 5: ROI of Facebook Marketing – Measuring the un-measurable

Qualitative analytics
Quantitative analytics

Session 6: Certification project

Facebook Contest
Evaluation post workshop

To Register for the Session Click on the Registration Tab

Speaker Profiles

Mr. Sorav Jain

Sorav is a qualified Masters in International Marketing Management from Leeds University Business School (U.K) and also alumnus of Loyola College, Chennai the finest institutions renowned globally. He started his career at age of 17 as SEO executive and Freelancer content writer. From Leeds University Business School he has been awarded with the Best Market Research Presentation Award, Leadership Award, Class Champion Award 08 and many precious accolades.

Professional world embraced him with his skills showcasing effectively in CMO Axis as Marketing Program Specialist and Online Marketing Head. In this course of time, Sorav consulted TOP IT companies and leading ecommerce portals of India designing and executing their Social Media Marketing campaign. Seamless in spirit, Sorav started his own venture with passion to deliver his superior Social Media Marketing expertise that he learned, developed all the years.

Sorav, an accomplished trainer by himself, teaches Social Media Marketing and Personal Branding subjects at Madras Advertising Club. Sorav heads the Social Media Club at Chennai bringing best minds together. He organizes Mashable Social Media Meetup in the city bringing experts opinions on Social Media to the interested audience.
He also writes for the Social Media column of famous tech magazine of Srilanka apart from consulting Personal Branding Company of Spain with their Technical and Social Media needs. This social media enthusiast is also one of the organizers of India Search and Social Summit 2010– the mega Social Media event of India along with other enthusiasts. His views are recorded in his blogs at soravjain.com. A well-known face wherever he goes, Sorav is born with socializing skills which he strengthens and revitalizes every second. With passion!

Mumbai Venue (Workshop Timing: 10.00am to 06.00pm)

Hotel Residency Andheri
213/1, Suren Road,
Gundavali, Andheri (E),
Mumbai 400 093,
Phone: +91-22-6649 1234 / 6692 3344 / 6649

Option 1: Pay by Debit or Credit Card

* Candidates must carry their own laptops to the workshop

Option 2: Cheque Payment

Draw a Cheque in Favor to "EchoVme"

echoVME Consulting Private Limited
No: 6, Third floor
4th lane, Flowers road
Purusaiwakam
Chennai - 84
044-42144363

Option 3: Do a Online Wire Transfer

ECHOVME

A/C number: 912020020489018
IFS CODE: UTIB0000189
Bank: Axis Bank
Branch: Purasavakkam

Please Note: Tickets once booked with echovme for the workshops cannot be cancelled and they are not refundable.

Contact

echoVME Consulting Private Limited
No: 6, Third floor
4th lane, Flowers road
Purusaiwakam
Chennai - 84

Office: +91-44-42144363

Sorav: +91-9791134451
Sorav@echovme.in

Suveeksha: +91-9940456148
suveeksha@echovme.in

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Testimonials

The most seasoned Social Media Professional that I will be proud to be associated with. The Master of Linkedin, Facebook, Twitter and all else that go in the Social Media World. If any one were to know how to use Social Media check his website www.soravjain.com. Wish you all the best Sorav, you are doing India Proud

- Mr. Nytik Joshi, Senior Manager Marketing, Hexaware Technologies

I would gladly recommend this workshop to those who wants to leverage all marketing tools at their hands (with the limited or no budget at their disposal). It is important for founders and CMOs to attend the same in order to prepare a comprehensive integrated marketing plan (and link it with your sales goals) - and learn more about what is available in the online/SocNet space.

-Mr. Pravin Sekhar, Creator in Chief, Krea.In